The FM Radio Data System has been around for 45 years, but internationally finalized in 2000. Despite being a worldwide standard, radio manufacturers and broadcasters have implemented the standard in different ways, resulting in rather inconsistent information displays for consumers. One leading company fixing this problem is Quu. Joe Marshall is the Technical Success Manager for Quu, and focused on helping FM broadcasters get consistent and compelling data and graphical displays on every FM and HD radio on the road.
Show notes:
NAB Study and Best Practices:
NAB Auto Initiative (this page links to these two PDFs):
NAB_DigitalDash_BestPractices_
NAB_DigitalDash_
Guest
Joe Marshall – Technical Success Manager at Quu, Inc.
Host
Kirk Harnack, The Telos Alliance, Delta Radio, & South Seas Broadcasting
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