You thought ATSC 3.0 (NexGenTV) was all about 4k video and immersive audio, right? That’s what I thought until I heard about Sinclair Broadcast Group and their approaches to enhancing all things media. From Single Frequency ATSC 3 Networks to carriage of dozens of radio stations’ content, Mark Aitken, SVP for Advanced Technology at Sinclair enlightens us on the big plans ahead for ATSC 3.0. Marty Sacks, EVP for Sales, Support, and Marketing at Telos Alliance joins us as well.
Show notes:
- ONE Media – Television’s “Next Generation”
- Sinclair Launches First ATSC 3.0 Radio Service In Seattle – Radio Insight article
- Monetizing ATSC 3.0 – a webinar and white paper series from ATSC3Advocate.com
- Saankhya Labs – wireless chipset & solutions provider
- ATSC 3.0 Next Gen Overview video
- FCC Modifies DTS Rules for ATSC 3.0 Flexibility – TVTechnology article
Guest
Mark Aitken – SVP of Advanced Technology at Sinclair Broadcast Group
Hosts
Marty Sacks – Executive Vice President of Sales, Support and Marketing at The Telos Alliance
Kirk Harnack, The Telos Alliance, Delta Radio, & South Seas Broadcasting
Follow Kirk on Twitter – @kharnack
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